Frequently asked questions

An AI-native operating system for B2B SaaS go-to-market. It combines the T2D3 methodology (as working playbook modules), an AI engine with every frontier model included, and a marketplace of human experts — so a fractional CMO can run a full practice from one subscription.

The fractional CMO. The product is built around running several client engagements as an agency of one — separate workspaces, one login, one locked foundation per client. Founders and in-house teams who run the T2D3 method use the same OS, but every product decision is made from the fractional practice's seat.

No — and that's deliberate. We wrote a lot of that category (the T2D3 book, the CMO Masterclass, the certification, a free template library) and it's all still available. But the product is tools that supersede static enablement: modules that draft from your client's real evidence, lock, and keep every downstream deliverable grounded — instead of templates you fill in and maintain by hand. See the Beyond templates page for the full comparison.

Frontier models from Anthropic (Claude), OpenAI (GPT), and Google (Gemini), plus leading image-generation models. The OS routes each task to the model best suited for it and upgrades routing as the frontier moves — you never pick, prompt, or pay per model.

No. Model access is included and metered through AI credits in your plan. You can cancel the stack of AI subscriptions the OS replaces.

A monthly allowance included with every plan that AI actions draw from — drafting a plan, generating personas, creating brand imagery, transcribing a call. Bigger tiers include bigger allowances.

Three ways. First, a locked foundation: every generation is grounded in the ICP, personas, and voice you approved — not whatever context you remembered to paste. Second, the modules know each other: a change upstream flags stale work downstream. Third, it's a glass box: outputs show the sources that grounded them, and your edits teach the system.

Yes — that's the core design. Each client is a separate organization with its own foundation, playbook, and data; you work across all of them as an agency operator under one login. The Agency tier is built for this.

Vetted human specialists behind the four roles the OS works in — Navigator (strategy), Scribe (content), Sculptor (design), Engineer (systems). Fixed-scope packs and bookings, purchased à la carte, delivered inside your workspace, protected by a cooling-off refund policy.

Yes. Role-based permissions control what each person sees, and report views and dashboards are built for exactly that — clients watching progress without you assembling a deck.

No. Your workspace data is used to ground your own outputs — it is not used to train foundation models.

There's a forever-free plan (your work stays visible read-only after the trial — nothing is deleted). Paid plans: Growth $499/month for one company, Fractional CMO $999/month for your org + 5 client workspaces, Agency & Portfolio $1,999/month for 25. Extra client orgs are $149/month; yearly plans cost 10× monthly — 12 months for the price of 10.

The people-development layer: team assessments, development matrices, coaching tools, and compensation calibration. It ships inside the Agency & Portfolio plan — agencies develop their own bench, portfolios develop talent across companies.

Monthly plans cancel anytime and run out the paid month. Yearly plans are an upfront commitment at a 2-months-free price.

The growth path the best B2B SaaS companies follow from $1M to $100M ARR: triple, triple, double, double, double. Stijn Hendrikse's T2D3 book documents the go-to-market playbook behind it; the OS turns that playbook into software.