Competitor research template
Growth stage: 1st base, MVP
Section: 4.3.2 - Positioning: What is it for?
This template helps you conduct and track competitor research across multiple company characteristics.
Understanding your competition is essential to building your go-to-market and succeeding in your space. This competitor research template allows you to place your competitors on a positioning chart and track important characteristics like features, value props, pricing, product directories... and more. This template is best used after completing the positioning vector template.
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A screenshot from the template.