Bowler template

Growth stage: 2nd base, PMF
Section: 5.12 - Your first dashboard

Membership required: Pro
Bowler template thumbnail - Outline

This template allows you to track progress and performance against your historical data in a simple spreadsheet format with your team, including actuals vs. estimates. We use it to track and trend our most critical KPIs in a business weekly. 


We find the Bowler to be an extremely important resource for go-to-market management. It helps you track data, quickly analyze trends, identify areas that need attention, and encourages discipline and engagement in reporting. It can be great for large teams, especially in the early stages. 

More on the Bowler

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Quick peek

A screenshot from the template. 

Screen Shot 2022-10-11 at 12.25.34 PM

The Bowler, or Bowling Chart, resembles the scorecard used in bowling. Hence its name. The chart helps track the performance vs. plan of the KPIs that your team is accountable for.